Research from global data and analytics firm, Insight Analytics, reveals that retail out-of-home (ROOH) is a powerful driver of ROI for brands, delivering 2.5x more effectiveness compared to traditional out-of-home.

Out-of-home advertising has always been a cornerstone of marketing, with digital out-of-home (DOOH) emerging as a game-changer. This innovative format leverages its scale, visibility, and consistent audience reach to consistently outperform market growth.

For advertisers, DOOH is more than just a medium for audience reach—it acts as a catalyst for other media channels. When integrated with online and TV campaigns, DOOH significantly boosts overall ROI for brands, outperforming those channels in isolation.

Digital out-of-home is now leading the charge in retail out-of-home, taking advantage of the unique retail environment to deliver measurable results. This is our area of expertise, and we are actively seeking retailers to distribute our advanced LCD products globally.

RisingStar offers a comprehensive range of DOOH solutions, from high-quality LCD panels to complete information kiosks. Our products are designed to withstand extreme temperatures, with a maximum operating temperature of up to 90°C. This makes them ideal for brands looking to enhance their retail out-of-home presence and replace traditional print advertisements. For more details, don’t hesitate to get in touch with us.